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Greenpack

Greenpack

by huangxm1997 wuguizi.zhou zxy_zgdr | updated December 13, 2019

Reusable container promoting within University of Tsinghua.

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Single-use plastic

-According to the statistics published on the World Environment Day official website, 5 trillion plastic bags are consumed per day. According to findings published in the journal Science Advances last July, in the past 50 years only 9 percent of the plastic waste generated has been recycled, with 12 percent incinerated and the other 79 per cent buried in landfills or dumped illegally.

-Research shows the effects plastic has on the Earth as well as on humans. It can take up to thousands of years for plastic bags and Styrofoam containers to decompose. In the meantime, it contaminates our soil and water. Plastic items like bags and straws choke wildlife and block animals’ stomachs. The toxic chemicals used to manufacture plastic gets transferred to animal tissue, eventually entering the human food chain and hazarding our health.

-In China, people use 15 million tons of single-use plastic products every year, the production of which consumes 150 million tons of oil. Programmes and campaigns targeting at this issue have been initiated by government, NGOs, and business society, to raise public awareness and change consumers’ behaviors, but with limited influence.

 

November 14, 2019 at 10:36 AM
Created by wuguizi.zhou, huangxm1997, and zxy_zgdr
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Brainstorm ideas about our projects

-Target group: we want to find a way to reshape young people's ideas and behaviours toward plastics, so we chose university students to be our target group. We believe in students' power to change educational system and raise general social awareness about plastics.

-Target problem: single-use plastics are considered to be one of the biggest and most emergent challenges nowadays. We want to address this problem by raising awareness of university students.

 

 

November 14, 2019 at 10:51 AM
Created by wuguizi.zhou and huangxm1997
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Develop a game about single-use plastics

-It is a interesting way to engage students and an interactive way to educate

-It has a big potential market

Why we failed this idea:

- There have been a lot of existing games targeting at environmental protection. After investigation, we found that most of them have only a small amount of users.

For example:

Anti Plastic Pollution Games

http://www.koikiwi.com/anti_plastic_pollution_games.html

The big catch

https://mashable.com/2017/04/26/ocean-plastic-pollution-mobile-game/

- We don't have expertise in game developing

 

November 15, 2019 at 5:14 AM
Created by huangxm1997
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The idea of plastic currency came from the throwing away behaviors without considering the behind value of a plastic bottle. We thought that it might be a good idea to create a campus currency which can be exchanged with empty plastic bottles. This system will remind people of the behind value such as recycle and other values attached to the plastic bottles.

We failed this idea with the puzzle that this kind of system might have negative effect of the current situation. People will think in the way we dislike and don't want to see, for example, the more plastic bottles, the more currency they can get. So the system might increase people's willingness to consume plastic bottle water.

November 15, 2019 at 5:22 AM
Created by huangxm1997 and wuguizi.zhou
Comments (1)
Loved seeing the different solutions you tried. Well done on the nicely consistent documentation.
2 months ago

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2019 Innovation PROJECT PROPOSAL  

Project title 

-GreenPack

-Impact: Change people’s behaviors in terms of single use plastic consumption

-project: Develop a practical model of changing single-use plastics to reusable materials

 

Project pitch

Single-use plastics are commonly used in the canteens of Chinese universities, especially for takeout. Our project is aimed at providing alternatives of plastic bags used in the canteens. 

We will provide students with reusable food containers to take food away, as well as cleaning service. Containers collection stops will be built in canteens, dorms, teaching buildings and other places that are convenient for students. An application will be developed for payment and tracking. 

Students can borrow and return the food containers conveniently, and therefore the consumption of single-used plastics can be significantly reduced.

 

Team members  (SDG accelerator Q2)

·       Xiangmei Huang

·       Wuguizi Zhou

·       Xinyi Zheng

 

Description

-Eliminate single-used plastics in canteens of Tsinghua University

-Change students' attitude toward plastics and raise their awareness on environmental challenges in Tsinghua

-Replicate our practices to other universities’ canteens and restaurants in China

 

BACKGROUND AND RATIONALE

What is the challenge? Why is what you are trying to accomplish important?    

Tell us about the problem you are trying to solve? Use metrics where possible: e.g., approximately how many people are affected, and how does the problem impact their lives? (SDG accelerator Q3).

Single-used plastics is commonly used in the canteens of Chinese universities, especially for take-out. Take Tsinghua as an example. There are 20 canteens in Tsinghua University, catering more than 48000 students. The only option for food take-away is to use plastics. According to our estimation, more than 40000 single-used plastics are consumed each day in Tsinghua canteens. Due to the insufficient recycling systems in China, those plastics bags become plastics garbage which creates significant land and air pollution.

In China, there are 2595 public universities, 37 million university students. The implementation of our projects in other universities can reduce a large amount of plastics and influence a huge population.

To which SDGs is this project related? (SDG accelerator Q4)

-SDG12: responsible consumption and production (through increasing awareness of students on plastics and therefore less consumption and production of single-used plastics)

-SDG13: climate action (through less emissions from plastics production, waste burning)

-SDG14 and 15: life below water, life on land (through less plastic pollution on land and water)

Tell us about your proposed innovation – what do you think needs to change? What is the problem?

Replace plastic bags with reusable food containers to reduce plastics consumption inside campus

Tell us in few lines how your solutionS would address the problem (SDG accelerator Q5)

Reusable containers are applied in the process of  food takeout and food delivery therefore achieve the reduction on single-used plastics

In an ideal case, what is the expected impact of your project in 5 years? (SDG accelerator Q7)

-Tsinghua will become a non-single-used plastic campus.

-Our project is operated not only in Tsinghua, but also canteens in other universities. -Hopefully our projects can also be replicated in restaurants, supermarkets and influence a huge amount of people and thus reduce plastics consumption to a great extent.

 

BENCHMARKING

What other approaches have been tried before? What makes your solution better? (SDG accelerator Q6)

  • The canteens in University of Geneva has implemented lunch box borrowing service, which allows students to borrow reusable food containers for takeout. But there is a lack of incentives for students to use it. Besides, there’s a lack of convenience in the borrowing, cleaning, returning process.

  •  Some canteens in China has stopped providing single-use plastics to students. It helps to reduce plastic consumption inside campus, but it doesn’t provide an alternatives for takeout, many students end up ordering food delivery from the restaurants outside campus, which also use single-use plastics.

 

project theory of change / ASSUMPTIONS

If we provide reusable containers to students for taking away, our campus will be the first campus in China with no plastic.

If we use QR code to track the location of the containers we provide, it will be easy for us to update the information for certain container and reduce loss of them.

If we ban single-plastic items within Tsinghua University, students will prefer to have meals in the canteen or take away meals from the canteen with our containers because of high waste treatment cost and moral reasons.

METHODS

Before we put our project into practice, we can do a test in the main building of Tsinghua University where most students in the 13th-19th floor order take away food almost everyday from the University Canteen. And we will choose Qingqing Fast Food Canteen as our pilot canteen because they are the biggest take away canteen in the campus. 

If our pilots finally succeed, it proves that it is possible to implement our project into other areas (other canteens, teaching buildings, laboratories and dormitories) within Tsinghua University.

Data collection is essential in our project. We will need the containers usage data from students, containers loss trend, containers collection situation and the distribution of containers from Canteen to different buildings to improve our project.

We will have an online platform connected to the QR code system to update the data and information of our containers from time to time. The information online is accessible to all Tsinghua students and it is totally free. For students from other Universities, we can provide training service which charges to make sure the normal operation of our project.

SDG Indicators

we can try to manage:

12.3.1(a) Food loss index and (b) food waste index

12.5.1 National recycling rate, tons of material recycled

12.8.1 Extent to which (i) global citizenship education and (ii) education for sustainable 

development (including climate change education) are mainstreamed in (a) national 

education policies; (b) curricula; (c) teacher education; and (d) student assessment

15.2.1 Progress towards sustainable forest management

 

partnerships

-Private company: decomposable containers supplier

- NGO

- Artists: Design our container and poster

-Individual consultant: Consulting individual consultant to get more ideas as well as advice about our project

-Academic institution: Data from our project can be provided to those scientists for researching.

- Other: Tsinghua University

The main launcher will be the Student Union in charge of the students’ rights.

We will hold annual student meeting with the president to express student’s opinions about improving the project and new ideas about plastic reduction in campus.

Long-term partnership will be built between different stakeholders above. 

 

TEAM ROLES AND RESPONSIBILITIES

What roles and responsibilities will each team member take on?  

Cut and paste your roles table here, with team member names against the roles

network management

data interpretation



 

Coordinator

Xiangmei Huang

Process coach

Xiangmei Huang

MEL/Knowledge manager

Xinyi Zheng

 -basic understanding of data

-data collection and documentation

-ethical issues about data

 

Analyst / technical lead

Xinyi Zheng

Stakeholder outreach / consultation lead

Wuguizi Zhou

Writer / Editor

Communication

Wuguizi ZHou

 

EXPECTED OUTPUTS

What tangible deliverables might be feasible for your project produce? 

  1. Policy adjustment: ban the single-use plastic bags and cups for take-away in Tsinghua canteen.

  2. Infrastructure improvement: set up several collection spots at canteens, students dormitories and teaching buildings for reusable food containers and bottles.

  3. App: develop and launch App used by campus students and staff for scanning QR code, tracking containers and finding spots of available containers.

 

EXPECTED OUTCOMES, IMPACTS

How would you know you've been successful? Give us three examples of signs of success that are as specific as they can be.

We can evaluate both the frequency of using the single-use plastic food packaging and the awareness of students to reduce the use of single-use plastic. From the first perspective, if students choose to use reusable food container instead of order food delivery which is more convenient or recommend this model to other schools or students, we can come to the conclusion that our solution works . Also, the sign of reduction in using single use plastic bags in other places such as supermarkets can also show the success, and also we can design questionnaires to test students’ awareness of such things from a more direct and measurable perspective.

 

How will you measure and evaluate your impact/success? (SDG accelerator Q13)

We will compare the usage amount of reusable food containers with previous single-use plastic food packaging, if the amount of using reusable food containers (person-time) remains the same or a little bit less than that of single-use food packaging, then it can indicate that our project is effective and successful. Specific indicators or data we can use are as below:

  1. The usage amount of reusable food containers and bottles 

  2. Total income of the canteen, including take-away and eat-in compared with previous time 

  3. The times of food delivery ordered by students and staff after our measures implemented

 

Which geographical areas will benefit from your solution? (SDG accelerator Q9)

Our solution will benefit Tsinghua University, which coverages 306 hectares at first. Then the affected scope will expand to universities in whole Beijing city and around the world.

Which populations will benefit from your solution?

In the first phase of our project, 48,739 students and 15,708 staff from Tsinghua University will be positively affected. If the project works successful it can benefit all college students in Beijing (786,000) and from the whole China (26,958,000).

How is your idea related with SDG/metric/indicators? (SDG accelerator Q10)

Our solution is closely related to SDG 12 responsible production and consumption, SDG 15 life on land and SDG 11 sustainable cities and communities. For SDG 12, since we mainly aim to deal with the issue of plastic use, which is linked to target 12.5 reduce waste through recycling and reusing and target 12.4 to decrease the harm toward environment caused by waste. Target 11.6 which focus more on reducing environmental impact of cities through waste management also related to our ideas.

How do you plan to sustain and grow the impact of your project? (SDG accelerator Q15)

After we collected the data from our project implemented in Tsinghua University, we can improve the design of the whole project and add more optional functions to the APPs. It will be feasible for us to grow the impact around campus students in Beijing or around China through social media platforms such as Wechat or Weibo. We can also set up branches at different cities to manage, monitor  and evaluate the program. 

 

RISK MANAGEMENT

What are the major risk in this project and how would you mitigate them? (SDG accelerator Q16)

1.How to convince the president of Tsinghua University to give us permission to do the project?

Regulations of Tsinghua University requires for details of the project from different perspectives. Thus we will need a really detailed project proposal for our project to make it acceptable. And we can propose the project in the Spring Festivals Meetings with president. Student Unions of Students’ Rights will help a lot in going through the process and make sure the political flow of our project.

 

PLANNING

In which stage is your project? Which are the major achievements to date? (SDG accelerator Q8)

We are at the designing stage of our project. Replace single use plastic food containers with those made by more eco-friendly materials, while maintaining the convenience and quality of campus students’ lives.

Give us the SOME key activities that you might want to undertake in the coming weeks? What do you need to do these activities? How would they need to be sequenced? When would they need to be completed by?  

We plan to do more research on reusable materials, designing of APP, and improving the model of the project. Firstly, finishing the research part within 2 weeks, and then, we will finish the APP, food container design tasks till the end of the workshop.  

Which are the main needs preventing your project to move forward? (SDG accelerator Q17)

We still require to design a motivating model to encourage students and staff using our reusable food container instead of ordering food delivery. Also, we need to find out one of the most environmentally friendly materials to produce our food container.

How much fund would you need to cover the main needs of your project? (SDG accelerator Q18)

    Food container: 10,000 * 4 CHF= 40,000 CHF

    Collection spots: 20 * 100 + 30 * 50= 3,500 CHF

    App development and operation: 500 CHF

    Total cost: 44,000 CHF

 

 

 

November 15, 2019 at 5:25 AM
Created by huangxm1997
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Our project will start from Tsinghua University, but we aim at changing the whole food supply chain from disposable to reusable. 

Tsinghua University is one of the top universities in China. It serves as a model and leads campus transformation and innovation in China’s educational system. Piloting our project in Tsinghua University can encourage similar practices in other universities and maximize the impact of our project.

Except for the university canteens, our project can also make a difference in restaurants, supermarkets and food delivery industry. We will enter the food supply chain, try to eliminate traditional single-use plastics in  food production, food transportation and food retailing, and change the food service industry from disposable to reusable.

 

November 15, 2019 at 5:25 AM
Created by huangxm1997 and zxy_zgdr
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We decided that our service will be entirely free in the initial phase for the following reasons:

(1) Students might not have incentive to use our service in the beginning

(2) Our service is not competitive in terms of price compared with single-use plastic.

 

1. Online application

We finished the visual design of our application this week

-QR code: to borrow and return and to track our containers

-be connected with student ID

 

2.Vending machines

main issues:

-How do we design our vending machines and collection boxes, do we integrate them or make them seperately?

-How do we clean our vending machines if students leave their food inside?

 

3. Container:

main issues:

-What materials do we use? It has to be environmental-friendly, light, and also good-looking

-Size of our containers

-Price needs to be under budget

 

November 15, 2019 at 5:26 AM
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Government:

University:

Students:

Students Associations: 

Suppliers: we contact three suppliers who have our ideal containers.

November 15, 2019 at 5:26 AM
Created by huangxm1997 and wuguizi.zhou
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We choose three potential suppliers which all engage in the production of ecological products such as wheat straw food containers. Then we make the evaluation of these companies from four aspects: product, ecological related, supply chain management and company operations and give different weights of each aspect. 

  • Product: price, appearance, sealing ability, high temperature resistance
  • Ecological related: patented technology, environmental certification
  • Supply chain management: geographic location, inventory, transport action, upper and lower strain companies
  • Company operations: market share, brand influence

After carefully calculation and comprehensive consideration, we then decide Shenzhen Kanghao Co., Ltd. as our suppler to produce reusable food containers. 

November 15, 2019 at 5:27 AM
Created by huangxm1997 and zxy_zgdr
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Tsinghua University

Tsinghua University, as the best university in China, is always willing to become the representative of policy experimentation, so the project of using reusable food containers for food take-out becomes easier to gain support from school for it echoes the policy of local government. On the other hand, Tsinghua University is positive to sustainable development related programmes, for instance, the university has replaced disposable plastic spoons with reusable spoons a little while ago. So that using the channels and strength of the student union to actively communicate with management layer, such an environmental protection project which can significantly reduce plastic pollution is likely to receive the support of campus.

 

Student associations

We have contacted Tsinghua Environmental Protection Associations, Student Union, Xiaoyan Online, Tsinghua International Exchange Office and so on. They gave us many helpful advice and they have agreed to promote our project in their platform. Many of them are organizing plastic-related activities, which might be great opportunities for us.

 

Main issue

If we want to scale up our project to university level, we have to persuade high-level Tsinghua managers. It might be difficult to put them on the table.

 

What we can do next

-Write an email to the president of Tsinghua University

-Participate in university competition to get recognition

November 15, 2019 at 5:28 AM
Created by huangxm1997
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Tsinghua has around 20 canteens on campus. 30 vending machines and 2000 food containers will be put in the canteens, teaching buildings, and entertainment areas of the university at the initial stage of our project. Around 196,000 RMB (27605 CHF) is needed for project operation in the initial phase, including materials purchasement,  APP development, dish cleaning and transportation.

November 15, 2019 at 5:30 AM
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We have divided the work within the group, and everyone is responsible for certain part in the design or implementation work of the whole project. 

-Xiangmei Huang: Coordinator & Process coach

  • Facilitate the participation in the whole process of project design, implementation and evaluation
  • Strengthen the cooperative mechanism inside the group
  • Monitor progress of overall projects against key organizational objectives, maintaining constant vigilance regarding all issues that may impact upon project completion

-Xinyi Zheng: MEL/Knowledge manager & Analyst/technical lead

  • Supports the collection, analysis and presentation of data about single-use plastics, customer basis of our service, CO2 footprint and so forth
  • Demonstrates, applies and shares expert technical knowledge across the team regarding application development, calculation of CO2 footprint

-Wuguizi Zhou: Stakeholder outreach/consultation lead & Writer/Editor

  • Establishes constructive dialogue and partnerships between international and local social protection stakeholders
  • Identifies opportunities for further cooperation with other campuses, restaurant, supermarkets to facilitate the exchange of experiences and the collaboration among countries;
  • handles the ideation and creation of compelling content including website copy, white papers, blog posts, social media content

November 15, 2019 at 5:31 AM
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To better evaluate which degree the project fits in with the existing environment of campus, we designed and distributed a questionnaire to Tsinghua students for gathering their attitude towards our project. We received 372 valid answers in total, the gender distribution of the questionnaire respondents is relatively even, and covers different faculties and discipline. As figure 1 shows below students who are strong willing or would like to use our reusable food containers in canteens account for more than 64%, while 20% of students will try the container service if possible, and only 16% of students hold a negative attitude towards our project. Most students of Tsinghua University are interested in the concept of our project, and willing to use our wheat straw containers for ecological improvement, so our project is doable from the consumer perspective.  

 

When we asked them what their concerns are about our project, they mentioned about the size of the container, sealing ability and so on. Among them, sanitation is the biggest concern.

December 5, 2019 at 4:34 AM
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Structure:

-Problem identification: what problem want to solve. (video)

-What we have done: review how GreenPack grows, and what we have done in the last 10 weeks

-How our project works: video

-Feasibility analysis and network building: the feedback we get from the university, students, suppliers

-Challenges: materials of the containers, funding, reach agreement with the university

 

Feedback of the final pitch:

Our colleagues gave us some very positive feedbacks. They thought our project was very feasible, and encouraged us to continue our project and make it happen in China.

December 5, 2019 at 4:35 AM
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Thank you

December 5, 2019 at 4:35 AM
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Project Abstract

GreenPack is a revolutionary system that eliminates traditional disposable take-out containers for all segments of the food service industry by providing reusable containers.

Our products are made of wheat straw, which has been proven to be 100% renewable, reclaimed and fully biodegradable.

Our project will start from Tsinghua University, but we aim at changing the whole food supply chain from disposable to reusable. Wherever food and beverages can be taken away, GreenPack is making a difference.

Background and rationale

 

What is the problem

According to the statistics published on the World Environment Day official website, 5 trillion plastic bags are consumed per day. According to findings published in the journal Science Advances last July, in the past 50 years only 9 percent of the plastic waste generated has been recycled, with 12 percent incinerated and the other 79 percent buried in landfills or dumped illegally.

 

Research shows the effects plastic has on the Earth as well as on humans. It can take up to thousands of years for plastic bags and Styrofoam containers to decompose. In the meantime, it contaminates our soil and water. Plastic items like bags and straws choke wildlife and block animals’ stomachs. The toxic chemicals used to manufacture plastic gets transferred to animal tissue, eventually enters the human food chain and harms our health.

 

In China, people use 15 million tons of single-use plastic products every year, the production of which consumes 150 million tons of oil. Programmes and campaigns targeting at this issue have been initiated by government, NGOs, and business society, to raise public awareness and change consumers’ behaviors, but with limited influence.

 

Why university students

Well-educated university students hold a very important position in the society. They pass on the knowledge and experience from the older generation to the younger generation and are the main drive of societal transformation and innovation. As a consequence, it is pivotal to raise the awareness of university students and change their consumption behaviours.

 

However, plastics are still prevalent among university students. In Tsinghua, a prestigious university in China, more than 40 thousands of single-use plastics bags are used in canteens, not to mention supermarkets, convenience stores, restaurants and so forth. The reasons for the prevalence of single-use plastics include its availability, convenience, low price, sanitation. Moreover, no competitive alternatives are provided to students.

 

Benchmarking 

reCIRCLE ——reusable containers in Switzerland

The reCIRCLE reusable system launched in Bern is the world’s first large-area, reusable system for take-aways. The reBOXes are washable containers with covers especially developed for waste prevention.

 

People can order their food in the reCIRCLE box for CHF 10.- in addition to the menu price. After eating, they bring back the reCIRCLE box to an affiliate partner Takeaway and get a fresh reCIRCLE BOX or their CHF 10.-. The reCIRCLE box is washed off at the takeaway. People can also keep the reCIRCLE box and refill it over and over again. reCIRCLE enjoys a great popularity among university students in Switzerland. 

 

OZZI machine —— reusable containers on campus

As of Oct. 31, University of California Riverside (ASUCR) has been working on a project in tandem with UCR’s Green Campus Action Plan (GCAP) and UC Merced’s dining services to install plastic container vending machines at UCR dining commons for all students to have access to reusable food containers. Known as “OZZI” machines, these stations will be installed by ASUCR in dining commons across campus for faculty and student use. 

 

OZZI has built cooperation with the university and integrate their services to food service system of the university. However, the containers are only provided inside canteens with a time restriction.

 

Both of the two programs have launched successfully in schools and universities mainly because students are a group of people who are always open to new changes. It proves that it’s a good choice to start our program from Tsinghua University. 

 

However, both of the two programs have spaces for improvement. For reCIRCLE, their deposit system ensures that students will give back the containers. 10 CHF is acceptable for Swiss students, but it worth 700 single use plastic bags in China. High cost of reusable containers will lead to students’ preference to single plastic bags. OZZI projects have the same problem as re CIRCLE. They charge customers and students for the containers by cash or cards. Another restrictions of OZZI is the time limit and availability lackness of their service. Only in certain period of time will their service be available. And users can only get and return containers in canteens which have been equipped with vending machines.

 

To create a better project, we need to take the cream and change the fross. Since there are a lot of similarities among our project and these two projects, we will learn from them while thinking about how to improve and overcome the shortcomings of these two projects.

 

Proposed solutions

Vision & Mission

 

Vision

Plastic free in food consumption in China

 

Mission

To create a  reusable, clean, efficient, and environmentally friendly culture of take-aways in Tsinghua canteens

 

Project concept

By providing Tsinghua students with wheat straw reusable containers for food take away, we aim to contribute to eliminate single use plastic within Tsinghua and even in China. At the same time, wheat straw plastic is a good solution for the wheat straw pollution in China. Our project will create a huge impact by solving two emergent problems in China——plastic pollution and wheat straw pollution

 

Non-profit status and business model evolution

The project will start as an non-profit project. At the initial stage of our project, we don’t charge students for the usage of our containers in order to encourage them to use our containers instead of using single plastic bags. Our running assets comes from the support of Governments, Universities and private companies who want to dig into these industries in the future, for example, Ele.me and Meituan, the famous food delivery companies in China.

 

We will scale up our project by building cooperation with other universities and companies in the future. To make it more sustainable, non-profit operation model has to shift to a business model. We plan to transform our project into a business model in the future and charge consumers for our service in the future.

 

Collaborations

 

  1. Cooperation with Governments

After Shanghai started garbage classification in 1st July, 2019, most chinese local governments are following its steps, so did Beijing. According to China Daily and Xinhua Newspaper, Beijing has decided to implement a set of policies targeted at environmental problems in 2020. It will be a great opportunity for us to cooperate with the Beijing government and Haidian District to further deploy our project.

 

Cooperating with governments in China means stability of the project. It will appeal to more stakeholders. Our vision is to increase our impact and create a better world. The more stakeholders, the better. We will try our best to cooperate and persuade the government to support our project. Possible ways to engage government include writing letters to the Mayor, leaving messages on government website and talking to citizens’ representatives.

 

  1. Cooperation with Universities

 

Cooperated with THU FSC

Students of Tsinghua choose to take away food from the university canteens mainly because of the small canteen size and a huge number of students at mealtime. In addition, dishwashing space and dishwashing facilities are not provided in Tsinghua dormitory because of a lack of space.

Fortunately, the Food Service Center of Tsinghua University agrees to support our program by offering free cleaning service. So the cleaning part of our project will be taken charge by the FSC.

 

Chinese Universities’ No Plastic Alliance 

We are going to implement the project in Tsinghua as the first pilot. After that, we are going to host a No Plastic Conference which focuses on the problem of plastic pollution in China. We call for other Universities to learn from Tsinghua to deploy our project and we will be willing to provide the experience and techniques for deploying the project.

 

Our next big step is to build Chinese Universities’ No Plastic Alliance, which aims at solving plastic pollution in China from the perspective of Universities. Tsinghua, as a top University in China and even in Asia, has the ability and responsibility to do this.

 

  1. Cooperation with Students Associations

In Tsinghua, Students Associations have the rights to propose at the annual students representative conference. Winning the support of the students associations means more possibility for Tsinghua University Office to accept our idea and project. We have built contact with the International Office of THU, X-Lab, and Graduate Union of THU. International Office is in charge of low-carbon project running. X-Lab will hold a lot of Hackathons to incubate new projects and great ideas. Graduate Union has a huge influence on THU students, which will be really good to help us do investigations and introduce our project to other students at Tsinghua.

 

  1. Our containers supplier

We search on the internet for the suppliers which can provide the wheat straw reusable containers and select three among all of the suppliers according to the service they can offer and contact availability.

 

In order to choose the best suppliers, we evaluate three suppliers from four main factors which are product, ecological related factors, supply chain management and company operations. For different factors, there will be several indicators for each factors. We give 1-10 scores to indicators and summarize the total scores.

 

Finally, we decided to choose Shenzhen Kangbao Industrial Co.Ltd as our providers because of the highest scores. 

 

 


 

Project planning

Roles and responsibilities

My Team is made up of very Diverse People, Wuguizi Zhou, majoring in Public Finance, Xiangmei Huang, majoring in Public Policy, and Xinyi Zheng, majoring in Information Management and Information System. Team diversity enables us to combine a variety of skills, ideas and perspectives. In addition, our study in Tsinghua University and the University of Geneva has built the ground for the project implementation.

 

 


 

Budget and revenues

 

Tsinghua has around 20 canteens on campus. 30 vending machines and 2000 food containers will be put in the canteens, teaching buildings, and entertainment areas of the university at the initial stage of our project. Around 196,000 RMB (27605 CHF) is needed for project operation in the initial phase, including materials purchasement,  APP development, dish cleaning and transportation.




 

Project Timeline

 

Project preparation, project implementation and project evaluation are the three phases of our project. 

 

We plan to start the first phase of implementation in December, 2019. First of all, we will conduct fieldwork in Tsinghua University to collect local information. For example, the amount of single-use plastics used in the canteens,  the conditions of the canteens, the willingness of the faculty to support our project, and the density of students in different parts of the campus. Second, we plan to involve more stakeholders and expand our network. As a first step, we will participate in Tsinghua SDG Hackathon. As one of the biggest competitions for social innovation in Tsinghua, it provides students with opportunities to test their ideas on campus and exchange perspectives with experts. To participate in this competition, GreenPack would be recognized by managers and students in Tsinghua and get more input from different parties. Finally, funding is the most important issue of our project. We will mobilize the resources from Tsinghua University and the University of Geneva, for example, SDG accelerator, Tsinghua X-lab. Besides, reward from competitions is also part of our financial resources. After the first phase of our project, we plan to negotiate with Tsinghua University and get financial support from the school.

 

From March to April 2020, we will conduct mid-term evaluation. On the one hand, we will collect statistics by interviewing students and canteen staff to measure the impact of our project. On the other hand, we will make some project adjustments to better suit the needs of our customers. 

 

In the next half of 2020, we will continue to test our prototype.

 

From July 2020, we plan to scale up our project. We will try to enlarge our network, reach agreement with other universities, supermarkets, restaurants and food delivery companies. Besides, we want to start our media campaign by creating accounts on Weibo, WeChat, Facebook and Instagram. We will use social media to promote our projects, raise awareness of single-use plastic, and spread sustainable lifestyles.

 

Theory of change

Our project will start from Tsinghua University, but we aim at changing the whole food supply chain from disposable to reusable. 

Tsinghua University is one of the top universities in China. It serves as a model and leads campus transformation and innovation in China’s educational system. Piloting our project in Tsinghua University can encourage similar practices in other universities and maximize the impact of our project.

Except for the university canteens, our project can also make a difference in restaurants, supermarkets and food delivery industry. We will enter the food supply chain, try to eliminate traditional single-use plastics in  food production, food transportation and food retailing, and change the food service industry from disposable to reusable.

 


 

Feasibility analysis

 

Regulations & standards

The new policy launched on November 29 stipulates that restaurants and take-out service providers in Beijing are not allowed to offer single-use plastic tableware unless customers request (People’s Daily, 2019). It can be told from the new policy that Chinese government are urgent to reduce large amount of plastic waste caused by Chinese devepling takeaway and food delivery service. The limitation toward single-use tableware is not only significant for Chinese citizens to raise their eco-friendly awareness but also a great opportunity for alternative solutions to come into play.

 

Tsinghua University, as the best university in China, is always willing to become the representative of policy experimentation, so the project of using reusable food containers for food take-out becomes easier to gain support from school for it echoes the policy of local government. On the other hand, Tsinghua University is positive to sustainable development related programmes, for instance, the university has replaced disposable plastic spoons with reusable spoons a little while ago. So that using the channels and strength of the student union to actively communicate with management layer, such an environmental protection project which can significantly reduce plastic pollution is likely to receive the support of campus.

 

Operational feasibility

To better evaluate which degree the project fits in with the existing environment of campus, we designed and distributed a questionnaire to Tsinghua students for gathering their attitude towards our project. We received 372 valid answers in total, the gender distribution of the questionnaire respondents is relatively even, and covers different faculties and discipline. As figure 1 shows below students who are strong willing or would like to use our reusable food containers in canteens account for more than 64%, while 20% of students will try the container service if possible, and only 16% of students hold a negative attitude towards our project. Most students of Tsinghua University are interested in the concept of our project, and willing to use our wheat straw containers for ecological improvement, so our project is doable from the consumer perspective.  

 

 

Fig. 4 Students’ willingness of using reusable containers

 

The cleaning process of our reusable containers will still be done by canteens and there is no extra procedure required. After negotiations, the food service center has reached a consensus with us that suitable space in the canteen for storing reusable food containers can be provided. Since our vending machine is designed sealed and well separated, it is an adjective to maintain good sanitation. The container transportation process is also highly operable because light trucks can be the main transportation facility to collect or supplement reusable containers effectively from each GreenPack vending machines, and under the supervision of campus management layer, this procedure will contribute a lot to ensure the smooth progress of the whole project.

 

Market & industry

 

 

After conducting Porter’s five forces model, it comes to the conclusion that reusable food containers providing is an attractive industry from the marketing perspective: the service industry is blank, owns high customer stickiness and powerful in price bargaining with suppliers, and for Chinese universities at this stage, there’s lower possibility of new reusable food containers service providers entry. But still, for service operate in the long run, we need to consider more about how to convince students of Tsinghua University, who are the  customers to use the service constantly.

 

Methodology 

We have used quantitative and qualitative methodologies to help do analysis through our entire project.

Quantitative

Surveys targeted at Students

To collect data about the students willingness indicators, we have designed a survey targeted at Tsinghua University students. We gave out our surveys through Wechat and collect data from WJY(Questionaire Company). We try to use SPSS to do data analysis and visualization of the result of our project. The aim of the survey is to investigate the students willingness of accepting our project and using our containers in daily life.

Evaluation of the suppliers:

During the process of choosing our supplier, we have built a 3-level evaluation model to help  us estimate the capability and competence of the suppliers we have chosen. Our equation is as below:

Total Score=Product*W1+Ecological*W2+SCM*W3+CO*W4

Product consists of four factors: price, appearance, sealing ability, High temperature resistance. Ecological related factors include patented technology, environmental certification. Supply Chain Management (SCM)  is made of Geographic location, inventory, transportation, upper and down strain companies.Company Operations (CO) means Market share and brand influence. Depending on the result of our questions targeted at students and interviews with suppliers and other stakeholders, we decided to give W1= 40%, W2=20%, W3=30%, W4=10%.

 

Qualitative

We have conducted Interviews with suppliers, university staff, student leaders to get more information about different opinions about our program.


 

Output

1 Wheat Straw plastic Reusable Containers

 

We are providing free reusable containers which are made from wheat straw plastic through our mobile application. 

Our wheat straw plastic is made from 35% wheat straw and the rest element is recycled plastic. It is made from 100% renewable and reclaimed resources and there are no new plastics producing during our project. The material is sturdy and strong and it is a good material for food container, also, it is fully biodegradable. 

Our reusable containers can be borrowed from the vending machine through the QR code showing on the screen of the vending machines. The releasing reusable container will have the same QR code on the front of it, which helps to track it and prevent loss. The QR code can also be scanned by our application to show the information related to the containers, such as the date, period, places and material situation of our containers. 

 

 

2 Vending machine design

Our project will use vending machines as the collective spots for reusable food containers. Figure 5 shows the visual design of the vending machine in detail. We divide each vending machine as two seperate space, one for clean containers students can borrow from, the other for containers returned by students after using, students will make use of  the two different retrieval bins for borrow or return. The screen at the right part of the machine will show QR code which students can scan using their GreenPack online APP, after their students ID be recorded, they can press the button under each line of containers to choose the proper container size or number, the same procedure can also be completed on the APP. Then the specific retrieval bin will be open so that students can take away or give back the container. 

 

For the reason that students cannot touch the internal structure of the machine, high-quality sanitary conditions can be guaranteed. Since whether students return food containers on time will be interrelated with their credit system evaluation within campus, the track of certain containers is easy to realize.


 

3 Online APP design

The startup page of GreenPack APP consists of upper logo and slogan of the project at the bottom (Fig. 6), the green and white color scheme indicates the main environmental-friendly concept of the whole project. After entering the homepage, students can see the map of a certain area inside Tsinghua campus and the pins of nearby GreenPack machines,  subsequent operation steps will be accomplished after press the “SCAN” button or other function menus. Students can also use the search box to type specific spots, while the two white buttons can realize the function of relocating and contacting customer service.

Additional function of the APP includes personal information management, tracking status inquiry and coupon management. Students’ ID, details and credits is collected and shown at the “ME” subpage, but they cannot bind or unbind their students' accounts randomly for the consideration of trustworthiness. It is convenient for students to query historical usage records and the available machines at present through “TRACK” subpage. With the development of our project, we can also use the “COUPON” sub page for advertisement injecting to push user coupons of neighboring businesses or restaurants who also adopt our wheat strain containers.

 

 

Fig. 6 Page design of Online APP 

 

3 Map of the service

At the first stage of the whole project, more than 30 vending machines will be settled based on the spots of canteens. The whole campus is divided into three functional domains: students living area in the north, teaching area in the middle and faculty member living area in the south since different strategies of machine setting is adopted. In the students living areas, preferred location of GreenPack machines are in the middle of several dormitory buildings not only because it can meet students’ need of accessing conveniently but also take the massive human flow rate into account. As for the teaching area, half of the GreenPack machines will be located for the leading cause that there is a wide variety of teaching buildings but limited canteens so that food take-away occurred frequently. In the southeast area, various types of buildings distributed  relatively evenly, therefore except for there will be more GreenPack machines in the faculty and staff residential area, other machines in this region will be installed according to their geographic range of radiation.



 

Risk Management

Sanitation problem

One big concern about our container is the sanitation problem, which has been mentioned a lot by Tsinghua students during our interviews. We went to a Japanese restaurant whose dishes are all made from wheat straw plastic. We have interviewed waiters and check the dishes sanitation situation in the restaurant. After this field trip, we believe that high temperature sterilization can help to overcome this challenge.

 

The other solution for sanitation problem is outsourcing. Experts in cleaning companies will implement the most effective and up to date cleaning techniques and products to keep dishes clean. Certified companies might also improve students’ trust and confidence in our containers.

 

Failing to attract customers

Our project might fail to reach potential customers because of lack of promotion.. Many marketing strategies can be adopted to engage potential and existing customers, from online marketing, social media and advertising through direct marketing to exhibitions and PR.

 

First of all, we can start a social media campaign. On the one hand, we can create our social media accounts on WeChat and Webo, on the other hand, we can collaborate with other plastic-related organizations in Tsinghua University and promote our project in their platforms. In this way, we can increase the recognition of our project among Tsinghua students. Second, we can build cooperation with canteens and give food coupons to students as an incentive if they use our products.

 

December 13, 2019 at 7:40 AM
Created by huangxm1997
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December 13, 2019 at 7:44 AM
Created by huangxm1997
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December 13, 2019 at 7:44 AM
Created by huangxm1997
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December 13, 2019 at 7:45 AM
Created by huangxm1997
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